How to Design the Perfect Marketing Automation Flow

How to Design the Perfect Marketing Automation Flow

In previous articles we have discussed the benefits of Marketing Automation. In this article, we take a closer look at how to design the perfect Marketing Automation flow, to suit your business. The process of identifying how Marketing Automation can help can be a...
Email Marketing with Social Media

Email Marketing with Social Media

Advertising on social media has come a long way over the past decade, with various platforms taking leaps and bounds. The likes of Facebook, Instagram, Twitter and LinkedIn, just to name a few, have evolved into money-spinning machines. Once just an entertainment...
iOS 15 And Its Impact on The Future of Email Marketing

iOS 15 And Its Impact on The Future of Email Marketing

There is a new dark cloud on the horizon. That is how the iOS 15 update for email marketing has been described. iOS 15 is the latest version of Apple’s iPhone operating system, which has just been released. And it is sure to cause a storm. With the launch,...
Top 5 Pitfalls to Avoid with Your Email Marketing

Top 5 Pitfalls to Avoid with Your Email Marketing

The effectiveness of your Email Marketing relies on you staying on top of your game. Just like any combat or sport, the best defense is a good offence. So, avoiding pitfalls should be your goal. In this article we will discuss the top 5 pitfalls to avoid so you not...
The Definitive Guide to Marketing Automation

The Definitive Guide to Marketing Automation

Have you noticed how your to-do list continually grows? Have you ever wondered how you are going to handle your ever-growing tasks? This is a challenge marketers face on a daily basis. With technology moving so fast, companies are always looking to be one step ahead...