One-to-Many (deep data)
One-to-Many can handle unstructured data from, for example, products, transactions, shops, locations and behaviour. The data can be used together with the structured contact data for segmenting, in feeds and as a trigger in Autoresponder, Trigger Flows and FlowBuilder amongst other things. There are endless Marketing Automation opportunities with One-to-Many in MarketingPlatform. One-to-Many is an additional module.