Black Friday, a day to be reckoned with. It is fast approaching and as a marketer you need to be on the ball. If there is a time of the year where you need to be firing on all cylinders, then now is that time. Customers around the world eagerly wait for this day to...
Did you know that by using email marketing you are one click closer to success? While other messaging platforms are trying to downplay the success of using email marketing, statistics show results contrary to belief. Even though other platforms are evolving and new...
Email newsletter statistics are always on the minds of marketers. Since the inception of email marketing these statistics have been a center piece for online marketing campaigns. Businesses rely on these statistics, especially when it comes to analyzing and...
Today’s marketers are under pressure. The days of cookies and third-party data are over, and consumers are now in charge of who has their information. The power has shifted, as consumers have become increasingly aware of their possibility to turn off notifications and...
A Simple Guide to Marketing Automation. How simple can it be? Well, let us take a look. Have you ever received an email? Have you ever clicked on a link in an email? Or, have you googled for content and then found ads popping up on the web or in your social media...