IT in Charge of Outbound Communication Channels

The Telecom and Managed Services industry is in the hyper-competitive space, and it is constantly evolving in matters of technology, data deals, and cloud-offerings. This has increased the challenges since today’s customers expect brands to engage with them across every available digital platform.

YOU have been asked to identify and propose a new platform to help with digital marketing in order to maximize and support brand awareness and sales. MarketingPlatform will help your marketing team get all of your outbound marketing campaigns ready on time, build your company brand, and sell new products and services to existing customers – while keeping track of new prospects and generating enough qualified leads for your sales team.

We also integrate with 900+ solutions so you get solid performance with minimum effort. 

telecom & managed services

Campaign Builder

 Quickly create email campaigns that has a strong professional look, design and that displays perfectly across devices – all in-house. Save even more time and eliminate the guesswork by choosing from dozens of pre-made templates that are proven to convert. And you can easily customize the templates to match your brand guidelines.

With expertly designed and fully-customizable email templates and over 200,000 licensed images from Pexels, Unsplash and IconFinder, with MarketingPlatform you can deploy professional campaigns in just a few clicks. You can track performance and edit all assets to increase the overall impact.

telecom & managed services

Contact Fields

If you are missing the right contact fields and data on your customers, your options for effective targeting are limited. We have made it easy for you to create the specific fields you will need; Bandwidth, serial number, installation date, product name, and any other field you might need. Migrating from another platform? Importing data from an Excel-list, your CRM or ERP system? Simply drag and drop your contacts, and the contact fields are populated automatically.

telecom & managed services


In your space, there are some obvious customer segments. If you send out emails that are irrelevant, you end up as unopened email, and worst case in the spam folder. Over time this will lead to customers losing interest in your communication, and eventually in your offerings. Stay close to your customers; engage with them, upsell, cross-sell and keep them up-to date on all the exciting new developments that will make their lives safer, better and more efficient.

What’s more, be creative and make use of publicly released market research, news and mix it with your own product and service offerings to create relevant content for your marketing campaigns.

telecom & managed services

SMS Campaigns

As a provider, you can expect that the inevitable will happen: outages, interruption of services or other unplanned breakdown of your services.

By combining our segmentation and SMS tools, you can reach your customers in the affected areas – inform them about the outage and when you expect the problem to be resolved. This brings peace of mind to your customers and relieve the pressure on your internal support-desk as the information has already gone out.

Even if you have your website up with ‘Service Status’ many of your customers won’t have access to that if their connection is lost. SMS is the perfect tool to keep your customers informed, as 95% of all SMS received are opened and read within fives minutes by the recipients!

Companies like yours who trust us

telecom & managed services

Social Media Management

Save time by planning, creating, and scheduling social media posts ahead of time. You can connect directly to your business’s Facebook and Twitter profiles, and MarketingPlatform will automatically publish your content on your the scheduled dates and times.

Telecom & managed services

Automatic Flows

With marketing automation, you can build custom workflows for your email marketing campaigns. You can easily create any kind of campaign by using a drag-and-drop editor to program the communication flow with the available conditions, actions, and filters.

In addition to new technologies like marketing automation, MarketingPlatform offers autoresponders (also commonly known as drip campaigns). You can easily plan optimized email cycles adjusted to your audience profile, in a simple calendar-like tool.

telecom & managed services


One of the biggest benefits of putting MarketingPlatform to work and handle your email marketing is its ability allow your team to make informed decisions and introduce new exciting opportunities for your business. Reward your most engaged customers, re-engage those who are losing interest, remove the contacts you can no longer reach, re-evaluate and optimize your sending schedule and keep improving your relationship with your customers.  

Best of all, the MarketingPlatform contacts database integrates with most CRM systems so your sales team can get the full context of a lead’s history and make intelligent follow-ups.  

telecom & managed services


All of your recipients are extremely valuable, so make sure to always track and register their behavior in emails, SMS messages and on your website – to ensure a constant stream of relevant and targeted messages so you don’t lose momentum – or start losing business to your competitors. 

LeadScoring will help you focus on the leads that are most likely to become a customer and will keep a dynamically updated list for you – so you can tailor your messaging with pin-point accuracy and win more business.

telecom & managed services

Client Admin

More than one person in your marketing team?

Access a centralized overview of cross-user campaigns (countries, departments, brands), retrieve content that teams can work on, and view overall statistics for all campaigns. It is also possible to control which access points each user has to the platform as a whole, which menu items are “on” and which “off”, and more detailed access in Campaign Builder so the branding can be completely controlled from your headquarters.

telecom & managed services


Stop wasting your time trying to combine data from disconnected tools and databases. See every detail about a lead, prospect or customer in one profile and view a chronological log of every touchpoint between the contact and you, such as email opens, click-through, content downloads, page visits, social media interactions, and more.

telecom & managed services


MarketingPlatform has standard integrations for most webshops and CMS platforms. It is easy to integrate both contact data and transactional data such as purchase orders and actions. Use the Connector and connect to an API, write code against our REST API, SDK or use Zapier as the integration hub.

telecom & managed services


With One-to-Many you can handle unstructured data from products, transactions, stores, locations and behaviors. Your data that can be retrieved from, APIs and other integrations, an ERP system, another backoffice solution, or the like. The transactional data can also be used in line with the other contact data and the collected behavior, for segmentation and as the trigger for automatic flows. 

“After deciding to go with MarketingPlatform, we have experienced a strong performance and a great number of options to interface to our other systems – this is really easy, and their uptime is 99%”

Our experts are ready
to get you started