Resources

5 tips for good subject lines in newsletters

5 tips for good subject lines in newsletters

Your newsletters are not much better than the subject line you create for it. So simple, it can actually be said. Because if you do not manage to create a subject line that piques the recipient's interest, they will not open your email and all your hard work that went...

Omnichannel Marketing

Omnichannel Marketing

One of the buzzwords you often hear associated with online marketing is Omnichannel Marketing. But what is it really? Basically, Omnichannel means that you have a strategy in place to offer the same no-frills experience for the customer regardless of channel or device...

9 Ways To Avoid Unsubscribes From Your Newsletters

9 Ways To Avoid Unsubscribes From Your Newsletters

Why do people unsubscribe from my newsletter? Although any email marketer hates to see people unsubscribe from the newsletter, it's a reality that has to be dealt with. For each published newsletter there will always be a number of people who for one reason or another...

How to measure engagement from your newsletters

How to measure engagement from your newsletters

Most Email Marketing platforms today have quite detailed statistics where you can measure how your newsletters perform from time to time. But what factors are really important to keep an eye on? How do you know if the quality of the subscribers on your lists is...

How To Send The Perfect Welcome Email

How To Send The Perfect Welcome Email

One of the biggest email marketing sins is not welcoming your new subscribers. In fact, welcome emails have some of the highest open rates and engagement rates. And while you may be tempted to just add new subscribers, and not send anything until that next email goes...

Free Image Bank – How to Find Free Photos

Free Image Bank – How to Find Free Photos

If you work in marketing, where you often need to use images for your marketing material, you know how costly it can be to make use of images that are legitimate and copyright free. You are probably familiar with paid sites like Shutterstock, Istockphoto and Getty...

Marketing Automation Best Practices

Marketing Automation Best Practices

5 good ideas for Marketing Automation flows With Marketing Automation, you can set up a variety of automated processes with different messages and actions that will be executed at a specific time. Here are a few examples of Best Practices in Marketing Automation that...

What is SPAM?

What is SPAM?

SPAM. What is it – and how do I avoid sending it out? By definition, SPAM is irrelevant mail sent to a pile of recipients who are not interested in receiving it. One such example could be if someone had purchased a list of email addresses and then starting...

[101366]
[101366]