{"id":65809,"date":"2021-03-02T08:51:46","date_gmt":"2021-03-02T07:51:46","guid":{"rendered":"https:\/\/marketingplatform.com\/customer-data-platform\/"},"modified":"2021-05-26T12:41:11","modified_gmt":"2021-05-26T10:41:11","slug":"customer-data-platform","status":"publish","type":"page","link":"https:\/\/marketingplatform.com\/da\/customer-data-platform\/","title":{"rendered":"Customer Data Platform"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.5.3&#8243; background_enable_color=&#8221;off&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;top_center&#8221; custom_padding=&#8221;||0px|&#8221; box_shadow_style=&#8221;preset7&#8243; box_shadow_horizontal=&#8221;0px&#8221; box_shadow_vertical=&#8221;-140px&#8221; box_shadow_color=&#8221;#ffffff&#8221; transparent_background=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.5.3&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|800|||||||&#8221;]<\/p>\n<h1>Customer Data Platform<\/h1>\n<p><span>Med MarketingPlatform kan du integrere data direkte fra platforme s\u00e5som ERP, CRM og CMS systemer, ligesom data fra jeres webshop, POS systemer og partnere nemt kan integreres.<\/span><\/p>\n<p><span>At samle data fra flere systemer giver en r\u00e6kke muligheder for at l\u00e6re kunderne bedre at kende. Du kan samle informationer om hvordan kunderne handler i din webshop og sammenholde det med data fra fysiske butikker \u2013 ligesom du kan indsamle data p\u00e5, hvordan kunderne interagere med dit website eller din webshop, og samle information omkring, hvilke produkter og kategorier de er mest interesserede i.<\/span><\/p>\n<p><span>Dataen der indsamles kan v\u00e6re alt fra grundl\u00e6ggende data \u2013 s\u00e5som navn, interesser, hvilken butik de er tilknyttet til transaktionel data, k\u00f8bshistorik og AI beriget data.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/marketingplatform.com\/wp-content\/uploads\/2021\/05\/customer-data-platform-marketingplatform.png&#8221; alt=&#8221;customer-data-platform-marketingplatform&#8221; _builder_version=&#8221;4.9.3&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; title_text=&#8221;customer-data-platform-marketingplatform&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_class=&#8221;ressourcer-signup&#8221; _builder_version=&#8221;4.5.3&#8243; background_color=&#8221;#dee7f1&#8243; background_enable_color=&#8221;off&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;||||false|false&#8221; custom_padding_phone=&#8221;||||false|false&#8221; top_divider_style=&#8221;asymmetric2&#8243; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;60px&#8221; global_module=&#8221;21281&#8243;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.5.3&#8243; background_color=&#8221;#152872&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;100px||100px||false|false&#8221; custom_padding_tablet=&#8221;50px|20px|50px|20px|false|false&#8221; custom_padding_phone=&#8221;40px||||false|false&#8221; border_radii=&#8221;on|22px|22px|22px|22px&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.5.3&#8243; text_text_color=&#8221;#ffffff&#8221; header_2_font=&#8221;|800|||||||&#8221; header_2_text_color=&#8221;#ffffff&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<h2>Pr\u00f8v MarketingPlatform gratis i 14 dage<\/h2>\n<p><span style=\"color:#fff;\">Pr\u00f8veperioden er gratis, helt uforpligtende og udl\u00f8ber efter 14 dage, hvis du ikke \u00f8nsker at forts\u00e6tte.<br \/>\nVed tilmelding modtager du samtidig vores uddannelsesflow p\u00e5 en serie af mails \u2013 og vores nyhedsbrev.<\/span>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;40%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;95%&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221;]<a href=\"https:\/\/marketingplatform.com\/da\/book-emailplatform-demo\/\"><\/p>\n<div class=\"bookdemobtn\">Book demo<\/div>\n<p><\/a><!-- [et_pb_line_break_holder] --><a href=\"https:\/\/marketingplatform.com\/da\/gratis-proeveversion\/\"><\/p>\n<div class=\"signupbtn\">Pr\u00f8v os gratis<\/div>\n<p><\/a><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"clearfix\"><\/div>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Customer Data Platform Med MarketingPlatform kan du integrere data direkte fra platforme s\u00e5som ERP, CRM og CMS systemer, ligesom data fra jeres webshop, POS systemer og partnere nemt kan integreres. At samle data fra flere systemer giver en r\u00e6kke muligheder for at l\u00e6re kunderne bedre at kende. Du kan samle informationer om hvordan kunderne handler [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[],"tags":[],"yst_prominent_words":[9968,13489,1449,9888,13493,18099,18098,691,996,5006,18100,4973,18101,4882,678,13988,4871,4887,1443,1805],"_links":{"self":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/65809"}],"collection":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/comments?post=65809"}],"version-history":[{"count":21,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/65809\/revisions"}],"predecessor-version":[{"id":68655,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/65809\/revisions\/68655"}],"wp:attachment":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/media?parent=65809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/categories?post=65809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/tags?post=65809"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/yst_prominent_words?post=65809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}