{"id":52913,"date":"2020-03-06T11:45:00","date_gmt":"2020-03-06T10:45:00","guid":{"rendered":"https:\/\/marketingplatform.com\/?page_id=52913"},"modified":"2021-02-24T10:34:07","modified_gmt":"2021-02-24T09:34:07","slug":"nupo-bruger-marketingplatform","status":"publish","type":"page","link":"https:\/\/marketingplatform.com\/da\/nupo-bruger-marketingplatform\/","title":{"rendered":"Nupo bruger MarketingPlatform"},"content":{"rendered":"\n\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.23.3&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/marketingplatform.com\/wp-content\/uploads\/2020\/03\/nupo.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.0.2&#8243; width=&#8221;34%&#8221; custom_padding=&#8221;||&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.0.2&#8243; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243;]<h1><\/h1>\n<h1><\/h1>\n<h1>Nupo &#8211; et fantastisk brand der anvender MarketingPlatform<\/h1>\n<p>&nbsp;<\/p>\n<p>Et af Danmarks mest kendte brands indenfor kosttilskud er Nupo. Brandet blev super kendt for mange \u00e5r siden, som et brand med produkter til v\u00e6gttab.<\/p>\n<p>I dag er brandet udbredt i de fleste helsekostforretninger p\u00e5 nettet og i den fysiske verden, supermarkeder, tr\u00e6ningscentre og med eget salg fra Nupo\u2019s webshop.<\/p>\n<p>\u201cVi havde en alt for dyr og gammeldags email marketing l\u00f8sning uden mulighed for selv at arbejde med skabelonerne, skabe nye indholdselementer og redigere de faste blokke, f\u00f8r vi valgte at skifte til MarketingPlatform i begyndelsen af 2019\u201d, fort\u00e6ller adm. direkt\u00f8r for Nupo, Peter Wedelheim.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.0.2&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.0.2&#8243;][et_pb_image src=&#8221;https:\/\/marketingplatform.com\/wp-content\/uploads\/2020\/03\/nupo3.png&#8221; _builder_version=&#8221;4.0.2&#8243; width=&#8221;37%&#8221; module_alignment=&#8221;center&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; prev_background_color=&#8221;#ffffff&#8221; next_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.23.3&#8243; background_color=&#8221;#dee7f1&#8243; custom_padding=&#8221;50px||50px&#8221; top_divider_style=&#8221;asymmetric2&#8243; top_divider_height=&#8221;61px&#8221; bottom_divider_style=&#8221;asymmetric2&#8243; bottom_divider_height=&#8221;57px&#8221; bottom_divider_flip=&#8221;vertical|horizontal&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; make_equal=&#8221;on&#8221; _builder_version=&#8221;3.25&#8243; background_color=&#8221;rgba(0,0,0,0)&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/marketingplatform.com\/wp-content\/uploads\/2020\/03\/peterw.png&#8221; _builder_version=&#8221;4.0.2&#8243; width=&#8221;9%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||10px&#8221; custom_padding=&#8221;||0px&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.0.2&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;18px&#8221; header_font=&#8221;||||||||&#8221; header_text_align=&#8221;center&#8221; text_orientation=&#8221;center&#8221; width=&#8221;70%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;0px|33px|33px|33px&#8221; text_text_align=&#8221;center&#8221;]<h4>Peter Wedelheim, adm. direkt\u00f8r, Nupo<\/h4>\n<p>&#8220;Vi havde en alt for dyr og gammeldags\u00a0email marketing l\u00f8sning, uden mulighed for selv at arbejde med skabelonerne, skabe nye indholdselementer og redigere de faste blokke, f\u00f8r vi valgte at skifte til MarketingPlatform i begyndelsen af 2019&#8221;.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.23.3&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;||0px|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.0.2&#8243; module_alignment=&#8221;center&#8221;]<h3>Udtrykket er vigtigt<\/h3>\n<p>Et brand som Nupo er i livsstilskategorien, hvor udtrykket er ekstremt vigtigt, og hvor kampagnerne skal st\u00e5 knivskarpt og kommunikere netop den rejse, som produkterne gerne vil tage kunderne med p\u00e5.\u00a0<\/p>\n<p>\u201cAt kunderne kan selv, at der ikke er behov for at kode noget, men alt kan justeres med drag-and-drop og talv\u00e6rdier &#8211; Det har v\u00e6ret hele fundamentet for vores drag-and-drop editor, vi kalder for Builder\u201d, fort\u00e6ller grundl\u00e6gger af MarketingPlatform, Kim \u00d8stergaard.<\/p>\n<p>&nbsp;<\/p>\n<h3>Dataenes \u00e5rti<\/h3>\n<p>Data er kernen i MarketingPlatform. Data som flade felter til navn, adresse og lignende. Dybe data til ordrer, ordrelinier og andre transaktionelle informationer. Og adf\u00e6rdsdata opsamlet i klik p\u00e5 indholdet i en email, adf\u00e6rden i en SMS eller adf\u00e6rden p\u00e5 hjemmeside eller webshop.<\/p>\n<p>De data kombinerer Nupo med deres produktkatalog og skaber dynamiske kampagner. P\u00e5 den m\u00e5de spares der tid, fejl undg\u00e5s og kampagnernes indhold kan v\u00e6re dynamisk og f\u00e5 en just-in-time karakter.<\/p>\n<p>\u201cData er et omr\u00e5de, vi skal v\u00e6re meget bedre til at udnytte. Samt ogs\u00e5 skabe relevante segmenter, der kan \u00f8ge vores afs\u00e6tning\u201d konkluderer Peter Wedelheim fra Nupo.<\/p>\n<p><span><\/span><\/p>\n<p><span>Vil du se hvordan ogs\u00e5\u00a0<\/span><em>du<\/em><span>\u00a0kan f\u00e5 forbedrede resultater med MarketingPlatform?\u00a0<\/span><a href=\"https:\/\/marketingplatform.com\/da\/book-marketingplatform-demo\/\">Book en gratis demo<\/a><span>\u00a0eller\u00a0<\/span><a href=\"https:\/\/marketingplatform.com\/da\/gratis-proeveversion\/\">pr\u00f8v platformen i 14 dage<\/a><span>\u00a0uden forpligtelse.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_class=&#8221;ressourcer-signup&#8221; _builder_version=&#8221;4.0.2&#8243; background_color=&#8221;#dee7f1&#8243; custom_padding=&#8221;7%||&#8221; custom_padding_tablet=&#8221;12%||||false|false&#8221; custom_padding_phone=&#8221;17%||||false|false&#8221; top_divider_style=&#8221;asymmetric2&#8243; top_divider_color=&#8221;#ffffff&#8221; top_divider_height=&#8221;60px&#8221; global_module=&#8221;19033&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;||10px&#8221; custom_padding=&#8221;||10px&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.0.2&#8243; text_orientation=&#8221;center&#8221;]<h2 style=\"font-style: normal;\">Pr\u00f8v MarketingPlatform gratis i 14 dage<\/h2>\n<p style=\"font-style: normal;\">Pr\u00f8veperioden er gratis, helt uforpligtende og udl\u00f8ber efter 14 dage, hvis du ikke \u00f8nsker at forts\u00e6tte.<br \/> Ved tilmelding modtager du samtidig vores uddannelsesflow p\u00e5 en serie af mails \u2013 og vores nyhedsbrev.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.0.2&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.0.2&#8243;][et_pb_code _builder_version=&#8221;4.0.2&#8243; text_orientation=&#8221;center&#8221;]<a href=\"https:\/\/marketingplatform.com\/da\/gratis-proeveversion\/\" class=\"green-btn2\" style=\"background:#09cd6f; padding:18px 60px; margin-bottom:10px!important;\">Pr\u00f8v os gratis nu<\/a> <a href=\"https:\/\/marketingplatform.com\/da\/book-emailplatform-demo\/\" class=\"green-btn2\" style=\"background:#0daae2; padding:18px 70px;\">Book demo<\/a>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.0.2&#8243; max_width=&#8221;768px&#8221; custom_margin=&#8221;15px||0px||false|false&#8221; custom_padding=&#8221;0px||0px&#8221; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;768px&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_code _builder_version=&#8221;4.0.2&#8243;]<div class=\"awards-align\" ><!-- [et_pb_line_break_holder] --><div style=\"float:left; 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width:20%; text-align:center;     margin-right: 1%;\"><!-- [et_pb_line_break_holder] --><img decoding=\"async\" src=\"https:\/\/marketingplatform.com\/wp-content\/uploads\/2019\/04\/aldi-grey.png\" width=\"50\" style=\"margin:10px 0px 20px 0px;\"><!-- [et_pb_line_break_holder] --><\/div><!-- [et_pb_line_break_holder] --><div style=\"float:left; width:18%;      margin-right: 2%;  text-align: center;\"><!-- [et_pb_line_break_holder] --><img decoding=\"async\" src=\"https:\/\/marketingplatform.com\/wp-content\/uploads\/2019\/02\/verisure-logo.png\" width=\"120\" style=\"margin:18px 0px 20px 0px;\"><!-- [et_pb_line_break_holder] --><\/div><!-- [et_pb_line_break_holder] --><\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n\n","protected":false},"excerpt":{"rendered":"<p>Nupo &#8211; et fantastisk brand der anvender MarketingPlatform &nbsp; Et af Danmarks mest kendte brands indenfor kosttilskud er Nupo. Brandet blev super kendt for mange \u00e5r siden, som et brand med produkter til v\u00e6gttab. I dag er brandet udbredt i de fleste helsekostforretninger p\u00e5 nettet og i den fysiske verden, supermarkeder, tr\u00e6ningscentre og med eget [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[],"tags":[],"yst_prominent_words":[15262,15250,15258,15246,15249,15261,15259,15707,15248,15260,15255,15263,15251,15254,15247,15256,15257,15706,15253,15252],"_links":{"self":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/52913"}],"collection":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/comments?post=52913"}],"version-history":[{"count":4,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/52913\/revisions"}],"predecessor-version":[{"id":52951,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/pages\/52913\/revisions\/52951"}],"wp:attachment":[{"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/media?parent=52913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/categories?post=52913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/tags?post=52913"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/marketingplatform.com\/da\/wp-json\/wp\/v2\/yst_prominent_words?post=52913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}